ProWoc Celebrates | 24th Edition, Jan. 2025
Divya Rao
Group Internal Communications Manager at ROCKWOOL
In this special January edition, ProWoc celebrates Divya Rao.
Who is Divya?
Since I first remember, I have been writing – composing poems and short stories were my go to. As I grew up, I discovered the joy of theatre and dance, besides training in Indian classical music as a singer. With time (and age), I discovered the joy there is in volunteering for a strong cause – be it education for girls in India, or working on generating awareness around and advocating for diverse and inclusive workplaces in Denmark through ProWoc and otherwise.
Nearly seven years ago, I moved to Denmark to be with my now-husband, who’s Danish. While the decision to relocate was mutual and practical, I was surprised to be labelled a “love refugee.” It took some time to grasp that this term is commonly used and widely accepted here, though I still find it odd to apply it to someone who made the move by choice.
Coming to Denmark and First Impressions
First impressions of DK: work, School and Social situations
Denmark was very welcoming, mostly due to the family that welcomed me. I was used to hearing about the distant and cold attitudes but my experience was different, although I appreciate that each person’s life experience is different. While studying economics in school and university, I had come across the term “welfare state” and it was a learning experience to see this in action. While it was good to see efficiency and cleanliness in infrastructure, it took me a long time to understand the job market. I heard from people around that as an expat looking for jobs in Communications, you’d need a strong network and get proficient in Danish at the earliest. How could one work through a network when they barely know people beyond their family? Having worked in the UK, USA and Singapore besides India, I was fairly confident that getting a job wouldn’t be an issue – but boy, was I mistaken! I needed help from reframing my CV, understanding the unique requirements of the Danish job market and the culture of communications before I could find myself in a place where I was employed and confident in my career growth. It is worth mentioning that the job market in Denmark is unique in that the approach is far more direct, the CV and the cover letter had to have a certain tone of voice and the interview process also had to be dealt with a different approach. A simple example would be of using a photo on a CV. This was new as it was not a must in the previous attempts outside of Denmark. I was able to benefit from ProWoc’s CV workshop that not only prepared my CV but also helped me frame my experience in a correct manner.
What important choices have you made in your journey so far?
Two key choices stand out. In 2014, I made a choice to take a break from work without having a backup plan. It was necessary as I was close to a burnout, which pivoted me to study and work in the UK and build another muscle of what it takes to survive as an expat student and professional. While doing all this, I was also able to focus my attention on photography, travelling, trying out new experiences in performing and creative arts that truly brought me joy, but I wasn’t able to do while employed. This rejuvenated me before I could get back to working. It was also a moment that made me reflect on how my body and mind are doing and I take the time to check in if something seems amiss or out of sorts.
The second was to move to Denmark amidst a strong career at Microsoft in India. This was more to focus on my personal life which had always taken a backseat until then. I made up my mind to be OK with what this move meant – being unemployed for a short while, not having my close ones around me during trying times, and being exposed to the cold, dark, long Danish winter nights. The challenges and learnings included learning a new language, which I was able to do within a year (completing my Prøve i Dansk 3). I also intentionally engaged myself in understanding the culture by taking an active role in signing up to dance and fitness classes to observe how people conduct themselves. Taking on professional roles and diving in deep to understand and contribute to the much needed work around Diversity, Equity and Inclusion was also made possible through this move.
Achievements
What is your greatest achievement and/or career highlight? Why?
My outlook towards life has always been to let the laurels weigh light and the challenges disappear soon. In other words, don’t let the compliments bloat your ego and don’t let the tough times bring you down. What I am incredibly proud of are the different experiences that I have had the absolute honour to be a part of. While I worked for Dow Corning, I led communications for a pro-bono volunteering project in a village in India, where 10 colleagues from all across the globe came together for a month and shared their expertise whilst taking home transformative learnings. As a student in London, I discovered my skills as a documentary producer and curator. My final project was a documentary titled ‘A day and night in the life of London’s Black Cab driver’.
On moving to Denmark, I found out that my hobby photography was marketable as a service. And so I did many photoshoots for families and others and got paid for it too!
Another highlight was when I joined the ProWoc board as the Director of Communications and Visibility, and worked on creating some inspiring and engaging content. All these show how malleable we are as humans and how much we can accomplish if we don’t let our labels and tags constrain us from trying new things.
When I first moved to Denmark and told people that I work in Communications, many told me that Danish language fluency was imperative to getting a job. I did not want to believe that as I saw a lot of expats flourishing in their professional lives. So, I started my own company and began taking on freelance projects. While doing that I also worked out a job-hunt plan which included the following –
- Shortlisted global companies that not only include but welcome expat applicants
- Prepared myself to be comfortable enough to understand some of the unique Danish social contexts by actively participating in social events
- Mentally prepared myself for rejections (and there were MANY!) but did not let them define me or my next move.
With this mindset, I set out with a more intentional search and landed the job of a Senior Communications Officer at FLSmidth. If anything, I learnt not to let a “no” stop you. As Mel Robbins preaches, I learnt the art of saying “let them” do what they want and I will continue and persevere in my own path.
Choices, Challenges and key contributors to her success
Challenges
What challenges have you encountered in your journey and how have you overcome them?
Challenges are part of everyone’s life and mine are no different. My friends sometimes remind me that I say this very frequently: “All will be well”. I genuinely believe that ifs you can think it, you can believe it and finally get it. Call it manifestation or having a target to work towards, having a positive mindset is at the core of it all. It’s not easy to stay positive and I know it takes work and patience but the rewards at the end of the day pays off rich dividends. So, whether it is a personal or professional challenge, I try to keep my outlook as positive as possible, surround myself with people who are forward looking rather than those who micro-analyse an issue, and articulate what I want to see as a resolution. These have been useful. I also write and meditate with intention when the times are tough.
Openness and adaptability. Growing up, I moved across India and studied in various schools due to my father’s work that took him to new places. While it was difficult to say goodbye to friends from school, I began seeing how the new city, school, teachers, classmates and friends can be made. Besides learning new languages, I think the situations forced me to read people and understand how to make the most of a new and unfamiliar situation. Those learnings still apply to this day.
Aspirations, motivation and advice
I would like to be a social entrepreneur some day, where I will focus my time and efforts towards underserved societies and communities using my background in business management, marketing and communications. My experience supporting a project in a professional capacity at Dow truly opened my eyes towards the possibility of professional investment in what can add value to people and our one and only planet.
Inspiration
What inspires and motivates you every day?
I am driven by people, music, and poetry. I try to surround myself with positive people who help me see the light at the end of a tunnel in challenging times and those who can be real and honest with me, when I need a reality check.
As a trained Indian classical music vocalist, I enjoy Carnatic, Sufi, operas and ballads. Music has the power to move and cheer one up. Language is no barrier to me when it comes to music.
Poetry has inspired and engaged me like no other. From reading the tragic story of “Casabianca” by Felicia Dorothea Hemans as an elementary school kid, to the inspiring “He that is down needs fear no fall” by John Bunyan, to being empowered by new age poets such as Amanda Gorman, Sara Abbas and many more. I take strength from reading and put my thoughts and visions in writing (for myself) and find it extremely therapeutic and relaxing.
Best piece of advice
“Life is so much more than your job” – my father offered this advice as I was planning the next 6 months of my life while I did not seem to care my (then) present. I try to remind myself from time to time.
Knowing what you know now, what advice would you give to yourself at the beginning of your career?
Your age, name, national and/or ethnic background, gender, age and the way you speak are who you are. Own it and wear it with pride and don’t let anyone tell you otherwise.
Rapid Fire Question for Divya.
1. Who is one of your role models and why?
My parents have been strong role models who have shown me how life can be led with dignity and grace, being open and honest while not compromising on your core values.
2. If you could live and work in any country, which one would it be?
New Zealand. As a diverse country, there are so many admirable qualities about the land, people and – this is huge plus – their cricket!
3. What is one book you think everyone should read?
Atomic Habits by James Clear.
4. What would be the title of your autobiography?
“Life is so much more”
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